Imagine capturing the breathtaking beauty of the Northern Lights in a flower arrangement. That’s exactly what the 2025 Floral Trend Color, Amethyst Glow, is all about! The color is chosen by Thursd., a go-to source for florists, growers, and plant lovers worldwide.
More Than Just a Color Trend
Not all color trends are created equal. While Pantone chooses a single color for industries across the board, from fashion to technology, Thursd. takes a different approach. This global floral platform focuses exclusively on flowers and plants, selecting a Floral Trend Color that’s more than just a visual choice.
For 2025, Thursd. isn’t just picking a pretty shade. They’re telling a story about nature, creativity, and connection. Amethyst Glow is specifically chosen for the floral world, celebrating the beauty of flowers and the planet that grows them.
What is Amethyst Glow?
Amethyst Glow is a stunning purple-pink color that looks just like the Northern Lights, the magical lights
dancing in the sky over the Arctic. It’s a soft, dreamy shade that reminds people of twilight, gemstones,
and the incredible colors of nature.
Beyond its beauty, Amethyst Glow represents the floral industry’s shift towards sustainability. As consumers become more environmentally conscious, they want beautiful flowers that align with eco-friendly practices. This color reinforces that desire, offering a serene, nature-inspired palette that celebrates the Earth’s natural beauty.
The Aurora Glow Palette: A Rainbow of Inspiration
Amethyst Glow isn’t a solo act. It’s part of a whole color family inspired by the Northern Lights. The Aurora Glow palette includes six amazing colors:

1. Amethyst Glow (Mauve):
Our star color, a soft purple-pink, captures the magic of twilight. Rio Star Platinum and Ocean Song Roses, Rio Lavender Scabiosa Focal Scoop, and Rio Lavender Stock are great choices for showing this beautiful color.

2. Aurora Green:
This fresh, vibrant green represents growth and new beginnings. Think of the first leaves of spring or a lush forest. Excellent options include Rio Jade and Lemonade Roses, and Rio Mini Green Hydrangeas.

3. Oceanic Blue:
This intense, mysterious blue reminds you of the ocean’s depths and brings a sense of calm and wisdom. Try using Rio Tinted White Sky Roses or Rio Sky Blue Delphinium to show off this color.

4. Warm Purple:
This rich, royal purple speaks of creativity and imagination. It’s bold and exciting, just like Rio Purple Anemones, Rio Purple Lisianthus, and Rio Purple Statice.

5. Light Pink:
This soft, gentle pink represents love, compassion, and sweetness. To capture this look, use Rio Absolut in Pink Roses, Rio Pink Majolika Spray Roses, and Rio Light Pink Ranunculus.

6. Shiny Magenta:
This bright, energetic pink stands out and says, “Look at me!” Rio V.I. Pink and Pink Floyd Roses, Rio Hot Pink Ranunculus, and Rio Hot Pink Stock perfectly express this passion and excitement.
Rio and Amethyst Glow
Several of Rio’s beautiful flowers naturally complement Amethyst Glow and fit seamlessly into the Aurora Glow palette.

Creative Design Ideas with Amethyst Glow
• Wedding Bouquets: Create dreamy twilight-themed wedding bouquets that look straight out of a fairy tale. Mix different shades of purple and add touches of green to make the colors pop.
• Calm and Peaceful Spaces: Use Amethyst Glow to create arrangements for spaces where people want to relax. Think meditation rooms, bedrooms, or quiet corners of a home.
• Event Designs: Mix Amethyst Glow with other shades from the Aurora Glow palette for larger installations to create dynamic, multi-dimensional designs that inspire awe and emotion.
Start Your Floral Design Adventure
Experiment with Amethyst Glow and the Aurora Glow palette. Don’t be afraid to try new combinations and tell a story with your designs. Remember, every flower arrangement is a chance to bring a little magic and wonder into someone’s day!


